Selected Work

Identities built to be read and to last

I am an independent brand designer. I build identity systems from the smallest size up, document every rule, and hand off something a team can grow into. A few of the brands I can show.

A bold black, white and red geometric composition of circles and blocks

Featured Identity

Husk, a Stone-Ground Identity

Mara Quill × Husk · Brand Identity

A great loaf with a forgettable label got a complete identity with the weight of the grain. Six weeks, one system, a full packaging range.

See the identity

Identities

Systems, built to scale

Food · Packaging

Husk Bakery

A stone-ground identity with the weight of the grain.

See the identity · Husk Bakery

Sheets of black and red composition studies laid out in a grid

Hospitality

Marlow & Co

A wine bar identity that works in candlelight and on a phone.

See the identity · Marlow & Co

Grid sheets of black and red geometric mark studies pinned in rows

Tech · SaaS

Cadence

A product mark engineered for the favicon up.

See the identity · Cadence

Retail

Field Notes

A stationer's system, one frame across a hundred products.

See the identity · Field Notes

Culture

Atrium Press

A small press identity built to sit on a spine.

See the identity · Atrium Press

Sheets of black and red layout studies pinned in a grid

Wellness

Still

A studio mark that holds at a stamp and a billboard.

See the identity · Still

How I Work

The same method behind every identity

1

Start at the smallest size the mark will live at.

2

Build a system, not a logo, and document every rule.

3

Apply it, test it on the real shelf, and ship it.

Your Brand

A great product with an invisible brand?

If your work deserves a shelf and your mark disappears on it, the brand is the problem. I build identity systems that read and last.

Start a project

See the featured identity