Granite Ridge Roofing · Inspection

Inspection Request Order

A roof inspection page that led with the form became one that answers cost and timing first.

Granite Ridge did honest roof work and answered the phone all day. The inspection page asked for an address before it said what an inspection costs or how soon they could come.

Client

Residential roofing company

Engagement

Inspection page review, two weeks

Source Material

Request emails, scheduling notes, intake scripts

Overview

What two weeks documented

We read the request emails the way a worried homeowner does: after a storm, hoping for a fast, fair answer. The cost and the timing were missing from the page, so they called. We put the plain answers first, the request second, and left a template the office could reuse.

2

Week Engagement

4

Page Stages Ordered

5

Request Pages Reviewed

1

Inspection Template Delivered

The Evidence

The annotated record

Printed product page sheets with pencil annotation marks and sticky flags grouped by shopper question

Request emails with our review annotations, grouped by the question each one answers first.

Page Order

What an inspection covers, what it costs, how soon we come, then a short request. One order, the answers first.

What We Did Not Measure

Booked inspections and revenue sat outside this review. Those belong to live scheduling data, so we left them out.

“The page answers cost and timing up front now. People request an inspection instead of calling to ask.”

Owner, Granite Ridge Roofing

Your Company

Request pages leading with the form?